Three Cybersecurity Influencers to follow this Cybersecurity Awareness Month:
October is Cybersecurity Awareness Month! As a partner to both brands and cybersecurity influencers, we read and watch a lot of content about the myriad b2b brands competing for business decision maker’s attention on how to combat industry threats.
So, aside from Jane Frankland, who else is cutting through the noise, and how?
In this blog we wanted to highlight cybersecurity influencers who are not only original in style and format, but who importantly bring awareness to attacks that can result in the theft of sensitive information, financial losses, disruption of critical infrastructure, and even compromise national security.
Graham Cluely: There are as many as 2 million podcasts out there right now, however only a small fraction of those are successful and are putting out weekly episodes. Graham belongs to that club, and has been releasing the award-winning ‘Smashing Security’ podcast from the UK since 2016. He covers security topics that affect both the individual as well as businesses large and small, using a humorous and engaging approach. Whether you want to learn of cyber breaches in the manufacturing industry, or simply why car companies are collecting data to keep your bottom warm, give Graham a follow.
Ronald van Loon: Ronald’s pursuit to advance education and thought leadership in all areas of tech and business means he is active on almost every social channel, including Youtube and TikTok. Ronald produces a lot of short form video content that’s easily digestible – a rarity for b2b! It is our view that not all b2b social content needs or should be overly-detailed, but rather is there to spark interest and further research by business leaders. Follow Ronald for cybersecurity updates like this, which covers Blackberry’s latest Global Threat Detection Report. You’ll come away with the key takeaways as well as links to valuable resources for professionals in industries like healthcare and finance.
NYC-based Shira Rubinoff is most known for her Youtube channel and the dozens of interviews she’s had with executives from cyber security companies. Shira provides a platform for professionals from all roles and functions to speak on a range of topics discussed during Cybersecurity Awareness Month, from skills and talent shortages in cybersecurity, to the latest technology advancements in threat detection. Shira’s content is perfectly suited to have on while working through those morning emails or you can follow her LinkedIn posts for coverage of the industry’s biggest virtual and IRL events.
Watch Shira’s conversation with Gideon Hazam, Co-Founder, COO & CSM of Memcyco as they discuss the cybersecurity landscape as well as the biggest threats that organizations are facing today. This is a great example of how cybersecurity influencers help leverage brand content.
All businesses, regardless of sector and size, are faced with cybersecurity threats. Continuous education and awareness is necessary to safeguard businesses today, and the right partnerships help brands get their messages out to the right communities online. Looking for more top cybersecurity voices, or want to know how to creatively set up partnerships with them during Cyber Security Awareness Month? Custom Influence can help.
