To ensure we create the best possible match for our clients we take it upon ourselves to fully understand the people in our network from both a personal and professional perspective. We have frequent calls and meetings to hear about what they are working on and how that overlaps with client briefings to make sure the authenticity and passion aligned to their specialist area comes through on every project.
By partnering with the right b2b influencers or subject matter expert, a brand can benefit in many ways. These include increased content engagement, vendor consideration, conversion rates and ROI.